Trade In

Fill out our quick form about the watch you'd like to trade to receive a competitive quote within 24 hours.

Customer reviews
Customer reviews
My first grey dealer experience. I left feeling my trade-in was both at market value and fair. Mike Bell even drove out to me in Fort Worth to hand deliver a piece that we had customized after it was ready! Looking forward to doing business again in the future.
— Corey Schneider
Customer reviews
Best watch shop in Texas. Most other dealers are asking premiums that are way over market value. These are great guys and are priced exceptionally. The shop in Dallas is set up nice and will for sure be doing more business
— Alex Cortese

Frequent Questions

Where can I find my reference number of my watch?

The first step is to check your paperwork. The reference number can be found on the papers, warranty card and occasionally on the case. If you don’t have access to these documents, some brands include the reference number on the caseback engraving. Occasionally there will be two numbers engraved on the caseback, one will be the serial number (the unique identifiable number for your watch) and the other will be the reference number. Still not sure what your reference number is? Include as many pictures as you can, including the caseback and our team will take a look.

What is the minimum and maximum amount of money I can get?

The amount of money your watch is valued at depends on a few factors: condition, accessories (including box and papers), and the current selling value on the secondary market. 

How quickly will I receive an evaluation?

Once your submission is received by our team, we work on getting you an evaluation within the first 24 hours. 

How is my purchase offer determined?

The condition of your watch, any included accessories, and the current secondary market are all factors to be considered when determining the value.

How quickly do I get paid?

After the watch arrives and inspected, we will send your payment within 72 hours.

How does the watch get to Alpha Crown?

A team member at Alpha Crown will send you a pre-paid, fully-insured shipping label. You will just need to package the watch and take to the closest shipping location.